Established in 1991, Start Fitness has run up years of experience selling specialist fitness products at affordable prices.
From running shoes to GPS watches we’re constantly striving to offer you the best value possible. While we promise never to be
undersold, our overriding goal is to deliver the best service we can, both in-store and online.   

Founded by runners, and staffed almost entirely by fitness enthusiasts, Start Fitness prides itself on being different from your average sports retailer. Not only do we offer peerless customer service and expert knowledge, we also boast long-standing ties with amateur and professional athletic
associations up and down the country, including the Northern Athletics League, the North Eastern Harrier League and the Metropolitan Cross Country League. We take pride in supporting grassroots sport whenever we can and are proud to support a number of up and coming athletes.

Real fitness starts with the right equipment, and at Start Fitness we’re thoroughly committed to kitting you out with everything you need to maximise performance and achieve your training goals. We genuinely believe that every athlete, from novice to pro, should have easy access to expert advice and the best equipment possible, and nothing makes us happier than helping you chase down records, smash PB’s, and achieve your fitness goals.


Over the course of two decades we’ve also worked tirelessly to cultivate valuable relationships
with some of the world’s leading sportswear manufacturers. As a result, Start Fitness’ online store
offers the finest selection of fitness products anywhere on the web, while our 30,000 square-foot
megastore stocks more than 8000 items from some of the biggest names in sport. We also offer
an extensive range of training aids and fitness accessories so every athlete can go that little bit
further, and train that little bit harder.

More recently our popular cycling, football & outdoor walking websites, Start Cycles, Start Football
& Wildtrak have been incorporated into the Start Fitness website. We now offer our customers a
better shopping experience, more savings and more choice.

Start Fitness is now one of the largest fitness retailers in the UK. Our great choice of
brands, specialist knowledge, combined with high standards of customer service and
great value really sets us apart from our competitors.


Our Values – S.T.A.R.T

S – Superior Choice.
T – Trustworthy Advice.
A – Affordable Prices.
R – Reputable Brands.
T – Top-notch Service.



Our Stores

We have two high street shops based in the North East of England; our flagship mega store in the centre of Newcastle upon Tyne and one in the heart of the city of Durham. If you are unable to visit one of our high street stores, our online store offers you a wide selection of running goods for shopping  from the comfort of your own home.

Start Fitness / Start Cycles Newcastle


Located in the heart of Newcastle upon Tyne, our flagship store holds stock of everything you require for running - running shoes, clothing & equipment and incorporates our Start Cycles store which holds Bikes, clothing, and accessories plus a Cytech qualified workshop.

Grainger Street / Market Street
Newcastle upon Tyne

Find out more on current services available at our Newcastle store here

Opening Times

  • Monday: 9:00am - 5:30pm
  • Tuesday: 9:00am - 5:30pm
  • Wednesday: 9:00am - 5:30pm
  • Thursday: 9:00am - 5:30pm
  • Friday: 9:00am - 5:30pm
  • Saturday: 9:00am - 5:30pm
  • Sunday: 10:30am - 4:30pm
  • Bank Holidays: 10:00am - 5:00pm

Start Fitness Durham

Our Durham essentials shop is located directly in the heart of Durham Market Square, which holds all the running essentials you would require.

8 Market Place
Tel: 0191 384 1644

Opening Times

  • Monday: 9:00am - 5:30pm
  • Tuesday: 9:00am - 5:30pm
  • Wednesday: 9:00am - 5:30pm
  • Thursday: 9:00am - 5:30pm
  • Friday: 9:00am - 5:30pm
  • Saturday: 9:00am - 5:30pm
  • Sunday: 11:00am - 5:00pm
  • Bank Holidays: 11:00am - 5:00pm