Published on May 21st, 2019 | by Start Fitness0
The HOVR range from Under Armour
Brains in your feet?
It feels like magic. You introduce your shoes to your phone. You go for a run. You get back. Your phone tells you how far you’ve been, the length of your stride, how fast you went and how many strides you took per minute. These shoes are counting your miles.
Your running data is analysed, and you start getting training advice via the MapMyRun app. Because the sensor is in your shoes, the tracking tools can offer more detailed metrics about your performance, data that’s different from that provided by other fitness trackers.
If you don’t have a clever watch and don’t want to take your phone with you, this is a brilliant way to access run data.
And, you know when you’re trying to justify buying another pair of trainers when you need to work out how many miles your shoes have done? It’s all there!
As you’re reading this, I’m imagining your questions. Answers as follows:
- No, you don’t notice the sensor in your shoe. It’s about the size of a 10p piece and tucked away in the midsole.
- No, you don’t have to replace a battery in the bottom of your shoe.
- No, it doesn’t drop connection – they’re paired for life.
- No, it doesn’t seem to mind splashing through puddles
- No, it won’t stop working, the sensor will outlive the shoe.
- Sorry, no, it won’t synchronise with Garmin, Strava or Apple watch yet, but Under Armour are looking at additional connectivity.
And possibly the most important answer: No, it’s not the only good thing about the shoes.
These new additions to Under Armour’s HOVR range will all have an impact in the running world. The HOVR Infinite is the main character, a good looking, neutral shoe that offers maximum comfort for the longer runs. Already mentioned in the same sentence as the Saucony Triumph ISO 5 and Brooks Glycerin 16, the Infinite will be comfortable forever.
Let’s talk about the foam. Since Adidas Boost, many of the top running shoe manufacturers have developed their own foam. Under Armour’s new foam is called HOVR™ and it’s used through the whole of the Infinite midsole, trying to reduce the impact of the impact. As well as cushioning, HOVR™ will return energy to the runner, giving you an extra spring in your step. They’re aiming for a zero-gravity feel. The upper protects too, with lightweight and breathable mesh that focuses support where you need it.
The Guardian is the stability shoe in the range, for the overpronator. Consider the product name Under Armour Guardian. It screams protection and that’s exactly what it delivers. It’s firm on the outside and soft on the inside, defending and cushioning your feet. The outsole is created using a grid of traction pods, connected sideways for flexibility and strength. To keep you on the level, there’s extra support in the medial post, complemented by a pretty determined heel-counter. And then the foam. There’s a chunky layer of HOVR™ foam and a super-soft sockliner, comfort guaranteed.
We know that beauty is only skin deep. Luckily the Under Armour HOVR Sonic 2 running shoes have a lot more going on. Already a well-appreciated shoe, the new model has had some nips and tucks to enhance performance and appearance. The tongue has been refined to give runners a more secure feeling and a thin lining added for weather protection. The new one-colour flat-knit upper is a new level in style, turning these shoes into potential casualwear too. As for the running, you get a lightweight, flexible ride with enthusiastic bounce-back. They’re secure and comfortable from the lace-up.
Relatively new to the world of running shoes, Under Armour introduced their first trainers in 2009. This range is proof of the distance covered. They’ve caught up.